Real Estate Cold Calling for Wholesalers and Investors – Call Motivated Sellers

Real Estate Cold Calling – Would you rather not have to do it yourself?

As a brand new real estate professional, you dreamed of working with homeowners and homebuyers, showing homes, open-houses, and making dreams come true. Most people don’t work cold calling into the equation, and many despise that aspect of the entire process. Are you one of those people, or have you wondered why you could thrive on one aspect of your career and utterly loathe the other? 

It is no secret that cold calling is the most challenging part of any sales process, and it can also be the most discouraging. It is calling prospects out of the blue with results of disinterest and indifference. It can create incredible results, but it takes an astonishing tenacity to drive through the negatives to find those qualified leads for you to meet in person. Believe it or not, those same driven real estate cold calling professionals may be terrified about face-to-face interaction, unlike you holding those opportunities in favor. That makes utilizing cold calling services your perfect partner.

Both disciplines of cold calling services and the actual face time are essential parts of your sales process; however, they involve different skills and practices. This is precisely what explains your split of preference and even your performance of one excelling over the other. Lucky for you, Call Motivated Sellers offers cold calling services for investors, wholesalers, and any professional in the real estate industry.

Don’t ignore the powerful results of cold calling 

Some may tell you that telemarketing has shifted to online and social marketing. While it’s true that marketing has grown to online and social media, it doesn’t lessen the effect that talking to a real person gets over a snappy meme.

Independent real estate investors and smaller agencies may not have those substantial online marketing budgets for flashy ads to get that farther reach over the competition. If you are just starting in your business, you are probably operating more leanly, as well. Don’t let any of this discourage you, especially when you still have cold calling as a means to generate new leads that will bring you new customers?

Never lose sight of the fact that sales is about building trust, especially in real estate. The best way to start that trusting relationship is to be as authentic as possible. Having an actual conversation over the phone is about as authentic as you can get. A good conversation will take you leaps and bounds over anything online. The calling service that Call Motivated Sellers provides is the first step of your relationships with new customers and building your brand as one of integrity.

Our Outbound Call Center Handles Cold Calls For Real Estate Wholesalers

You provide your cold calling professional with a detailed description of what a qualified contact looks like for your campaign, also called your customer persona. Be as specific as possible with your description to help us craft together the perfect script and talking points for you. Things to provide us are:

• What is their price range?
• What is their income?
• Will they be buying or selling?
• What is their stage of life (new family, retirees, etc.)?
• What else can you think of to mention?

When it comes to sales, cold calling is usually the next step when you have extinguished hot leads and referrals to seek out new sales opportunities. This topic is one that even your best closers can choke with performance because cold calling is a different skill set than sales. For this reason, cold calling services is treated as a distinct sub-group of the sales team. 

A cold calling services professional from Call Motivated Sellers has a description of your ideal customer profile. They take that profile and develop a strategy for how they will identify their qualified leads from their cold calling list of contacts. As they engage the customer prospect on the other end, they are asking qualifying questions and introducing your homeowner to your solution to gauge their interest. They compile the information collected to help the sales team decide if they would like to move forward pursuing this contact.

Need some help? Just ask us, and we’ll share what else might be helpful.

Before we go any further, let’s discuss your three different kinds of leads, and where Call Motivated Sellers can be of assistance.

Cold Leads

Cold leads are what your cold calling services professional starts with on their quest to find your new customers to close. These customers have not been contacted before about your company, so there is no known interest beforehand. What we do have is a pre-defined demographic that identified them from the search for potential candidates. This demographic is usually segmented by location, certain distressed property type, or equity level,  that might start to qualify them as a possible lead. 

Warm Leads

Warm leads are usually taken by the sales team, for these candidates have already shown an interest in what your company provides. They may have completed a contact form online, signed up for a newsletter, or they’re following you on social media, thanks to your marketing team, or may have come as a referral from another customer. Either way, they are miles ahead of the candidates your cold calling services is taking, so your closers can run with them. 

Qualified Leads

Qualified leads are the ultimate goal that Call Motivated Sellers is working on for you. Qualified leads fit within the parameters of your criteria.

Call Motivated Sellers works your sales and marketing teams to find those distinguishing details that will make a random lead into a vetted candidate for your sales team to close. A gifted talker engages that contact into a meaningful conversation, discussing their current situation or desires, gathering knowledge about them quickly as part of their vetting process. That gifted talker is perfect for our cold calling services, and perfect for fishing out the right candidates for your sales team to direct their focus.

Preparation is our key to success

The purpose of cold calling shouldn’t be to make a sale on the spot, although we’ve come close with our cold calling professionals at Call Motivated Sellers, especially as one cold calling professional stays on with a client over time. Their vetting conversation becomes so natural, like muscle memory, and we attribute that to their complete focus on your company as they speak about your benefits to each candidate.

Your Cold Calling Scripts or Ours?

At Call Motivated Sellers, we never underestimate the power of a good cold calling script. If you have a proven model that you’d like us to use for your prospects, we can take it from here. If you have a tired script that needs some updating and a fresh sound, we can do that for you. We can even write the script ourselves with your help by providing us a clear description of your ideal qualified customer. Our cold calling professionals dedicated to your account can take your description and turn it into an excellent script.  

Our cold calling professionals use a script with talking points, understanding that each conversation will be different, and they can use that variance of conversation to their advantage every time. If you’ve heard someone reading a script to you over the phone before, you know what we mean, and know that is the opposite of what your customers will encounter when Call Motivated Sellers make their first cold call to your prospects. Engaging conversation wins over even the best verbatim scripts any day of the week.

Pre-Qualify Sellers With Our Cold Calling Services 

Your dedicated real estate cold caller from Call Motivated Sellers will take your details and craft together a script of talking points intended first to qualify your contacts. Once qualified, we proceed with the next step by introducing you and your intention. Our goal is to get them thinking before you prepare to take them forward with the next step, especially if they weren’t ready for a proposal out of the blue, such as if you are looking for sellers in a demographic that wasn’t actively selling or considering it yet. That call from your cold calling professional got them thinking of the idea that they hadn’t even considered before. Your dedicated real estate cold caller can plant that first seed for you.

You focus on those who are motivated

Imagine that cold calling weight off of your shoulders and maintaining this method of prospecting. It’s like the best of both worlds with your real estate cold calling professional partner from Call Motivated Sellers. You can concentrate on what you do best, which is interacting with homeowners in person, locking in transactions.  Your end result is more deals and more profit for you!

We Are The Most Mentioned Cold Calling Services In Real Estate!

When talking about great cold-calling professionals, there are two types of people. One type views cold calling as a stepping stone to a future sales career and sees themselves one-day closing deals. Cold calling is a great experience for them as they learn to engage in conversations with their clients. They get a LOT of practice. Our next persona is the one who loves cold calling. They love the challenge and they love the pursuit. Every day, every call, and every prospect is a new opportunity and nothing spoils their drive. That is the perfect picture of what describes your cold calling specialist with Call Motivated Sellers.  Your cold calling services professional is dedicated to your company with everything they do. Call Motivated Sellers handles all of the details from recruiting, hiring, onboarding, and training them. When you are introduced, they are ready and motivated to get started. 

Get your team back out to the field. We can take on the cold calling for you at Call Motivated Sellers, enabling you and your team to concentrate on cultivating relationships and closing deals.