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What Millennials Look for in a Home

The next wave of home buyers are flooding the real estate market, and they’re called millennials. According to the National Association of Realtors, they’re the largest demographic of homebuyers
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Reasons You’re Not Getting Qualified Leads from Social Media

Using social media as a lead generation tool is a favorite practice of real estate agents nationwide. In fact, the National Association of Realtors reports that 47 percent of
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Renovations and Upgrades That Add Value to Your Property

Homes are a huge investment, and as a homeowner selling a property, the ultimate goal is for a buyer to purchase it. Whether you’re looking to sell your property
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9 Successful Ways to Generate More Qualified Leads

Generating leads is the lifeblood of any successful business, and without them, a company is guaranteed to fail. In the real estate industry though, qualified leads are all that
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What is Double Closing in Wholesale Real Estate?

Wholesale real estate is hailed as one of the best short term real estate investment strategies. It’s ideal for those just getting started in the real estate industry and
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Why Cold Calling is Still a Successful Method in Real Estate

Cold calling has been around since the advent of the telephone. It’s been hailed as one of the long-standing methods for growing businesses and developing a sizable customer base.
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6 Principles of the Wholesale Real Estate Industry

Wholesale real estate is perhaps one of the fastest-growing branches of the real estate industry in recent years, with more and more aspiring real estate investors looking to join.
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Ways to Use Content Marketing to Drive Qualified Wholesale Real Estate Leads

It’s believed that in 1996, Bill Gates was credited with saying that “content is king,” and he couldn’t have been more on the nose. Content marketing is one of
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How Interactive Content Can Generate Qualified Leads

Qualified leads are the bread and butter of closing deals in the real estate industry, but finding actual qualified leads can be tricky, and considered by some to be
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7 Reasons Why Buyer Personas Develop Qualified Real Estate Leads

Before you hit the ground running and start crafting content marketing strategies, you need to define which buyers and sellers you want to market to. Enter buyer personas, or