As the internet has become more prominent in the last 20 years, a new marketing method has gained increasing popularity. This method, known as blogging, has changed the way
There are so many companies out there that base their success on the number of visitors that come to their website each month. In fact, more and more businesses
Cold calling is a sales technique where sales reps reach out to customers that your business hasn’t had any interaction with before. The person the sales rep is calling
When we first start to discuss the differences between sales and marketing, we like to keep it simple. In a nutshell, marketing attracts customers while sales close deals and
You already have a sales and marketing team, but have you thought of leveraging the rest of your employee base to help generate leads for your company? Who says
You’ve done some excellent work between the sales and marketing teams to define your ideal customer and the characteristics and attributes that qualify them as a strong lead. Now
Are sales and marketing missing the mark? Have you seen this scenario before? Marketing sends the sales team inferior quality leads. As a result, the sales team doesn’t manage
For the average sales team, cold calling for real estate leads is often the first and the most critical step to creating sales opportunities. Cold calls differ significantly from
As you sort out your leads, trying to determine quality from the quantity, you have probably thought to yourself, there has to be a better way. How can you